Media Strategist Job at HDJ + Associates, Inc., Pittsburgh, PA

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  • HDJ + Associates, Inc.
  • Pittsburgh, PA

Job Description

Job Description
Our client is looking to hire a Media Strategist that will be responsible for planning, developing, and executing media campaigns that help clients effectively reach their target audiences. As a client-facing role, effective and proactive communication and working with a sense of urgency are required skills to succeed in this role.

Primary Job Responsibilities:

  • As the day-to-day lead for clients, provide effective, proactive communication to clients, giving them confidence in your work and campaign performance
  • Work with internal teams to ensure all pieces and parts of the campaigns are accurate, up to date, and running smoothly
  • Research market trends, audience behaviors, and competitor strategies to identify opportunities
  • Develop comprehensive media plans that outline where, when, and how to reach the target audience that clearly and effectively communicate the campaign parameters
  • Facilitate the communication with vendors and negotiate with media outlets to secure advertising in both the traditional (TV, Radio, Print, OOH) and digital (social, display, search) spaces
  • Utilizing client data and industry research, craft the right message and select the best channels to deliver a successful campaign
  • Present media plans to clients and provide effective rationale for campaign recommendations
  • Coordinate and oversee the development and launch of campaigns
  • Effectively manage campaign budgets and ensure spending is aligned with the plan
  • Build comprehensive monthly and wrap reports to showcase the results of the campaign effectively and provide deep insight into what is working and where there is room for improvement.
  • Stay up to date on emerging trends
Requirements

Required Skills:
  • 5+ years in the media industry
  • Effective speaking and presentation skills
  • Up to date knowledge of traditional and digital media platforms best practices and trends
  • Advanced skills in analytics and media data reporting
  • Proactive, sense of urgency mindset
Ideal Candidate:
  • Innovative thinker who embraces challenges
  • Self-motived, positive attitude and strong communication skills
  • Exceptionally Organized
  • Strategic mindset
  • Ability to work collaboratively across multiple departments
  • Brings new ideas to the table and doesn't shy away from a challenge

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